Silverio Gonzalez

Content design and information architecture

Are you a forward-thinking, mission-driven organization struggling with an ineffective digital strategy, a chaotic website, or a complex publishing process that is burning out your team?

I work at the intersection of design, communications, and technology to help organizations understand their content and improve the tools and processes they use to create, manage, and publish it.

As a content strategist and information architect, I design:

  • Content that meets user needs and business goals
  • Editorial workflows and processes
  • Tone and voice guidelines
  • Content models and metadata schema for CMS implementation
  • Taxonomies and organizing systems to aid findability and search
  • Navigation systems to help users move around your site
  • Omnichannel or multichannel content strategies

Information projects are complex and involve collaboration with designers, developers, writers, and other stakeholders. I facilitate workshops, speak, research, listen, and help people understand the problem and align around a solution.

Learn about my services

Recent Projects